Why sign up for the Web Analytics Course?

You are an ace creating content and your products are the lemon pear. However, you don’t get the results you were convinced you would. You know why? Your customers are still complete strangers to you. You neither know them nor know what they think. But everything has a solution. With the multiplicalia Web Analytics course, our professionals will teach you how to collect data, analyze it and create strategies adapted to each user. Sounds appetizing, right?

  • Date: according to availability.
  • Duration of the course : 1 week (20 hours).
  • Schedule: from 9:40 to 14:00, with a 20 minutes pause.
  • Place: Seville’s office, Luis Fuentes Bejarano Street, 60, Venue A3.
  • Price: €490.

You will leave knowing:

The browsing and purchasing behaviors that characterize your users. This will allow you to segment them and create personalized strategies for each of them; Or what is the same, treat each of your clients as someone special and unique to your business. And this, in turn, will translate into a shorter and more effective way to get closer to achieving your goals. In the multiplicalia Web Analytics course, data will become your perfect ally!


No. You don’t need to be a technology guru or have computer jargon on your vocabulary list. Our teachers will teach you everything, everything. From the basics to the most advanced terms. Just bring a good dose of fun and learning. (And nothing less!)

Anyone who is eager to discover new things. When we say anyone, we mean every individual born on our planet from the beginning of time to the present day. I mean, you!

Web Analytics Course Content

  • Analysis and optimization of the usability and user experience of my website.
  • Lead generation.
  • Data extraction tools.
  • Generate Digital Strategy.
  • Set objectives (KPIs: definition and interpretation).
  • Quantitative and qualitative analysis of user behavior.
  • Statistics and analytics.
  • Segmentation.
  • Data Science.