He studied Business Administration and Management. His first contact with online sales was in the puriculture sector, becoming an assistant manager. He decided to start with multiplicalia to help companies that want to sell or make themselves known on the network. He has created other companies such as Buy Pomelos, producers and distributors of grapefruits and bitter orange, ARDev, development of virtual and augmented reality, InfluenShop, the clothing store for influencers and other projects that are yet to come out. At multiplicalia he works as project manager, Web analyst and SEO.